Setting up business operations and developing procedures, investment plans and strategies for long-term success.
Research driven, best practice, mobile-first UX design concepts coupled with SEO rich content that understands the audience.
Planning and management of resources and deliverables. Commitment to deadlines and clear communication.
Monitoring analytics and SEO is essential. Fresh content, performance testing and social campaigns increase reach.
I'm Trish Fabling aka Shinekid, a shout-out to my Shine family roots. I began my career in digital production in 1999, taking the AA Travel Guides online.
Moving to Sydney in 2002, I worked as a Senior Producer in the best agencies and major corporations including News Ltd and Optus. In 2012, I returned to NZ and held roles as an Executive Producer and senior manager at Soul Machines, Fonterra and Spark.
I'm passionate about digital transformation and innovation and have been responsible for the scoping and execution of highly technical and creative projects for some of the biggest global brands. For more details on my professional background please see my portfolio
I go above and beyond to ensure your success, you're in good hands.
As a senior project manager and Exec Producer, I have played a key roles in contractual, strategic and conceptual project phases through to design, development, deployment and post-implementation maintenance.
I'll plan, design, and build you the right solution, including writing the content and creating the marketing material. Say goodbye to expensive agencies.
My business is understanding yours, including how you like your coffee.
Once we've established your strategy, scope and budget, I'll present UX designs and conceptual ideas for discussion. Architecting information, sourcing imagery, and writing SEO-friendly content is in my DNA. Building, deploying, tracking, testing, learning, iterating, is what I do.
Find-ability, intuitive functionality, effortless style and fresh content is key to attracting and retaining customers. You just worry about providing the best products and services, leave the rest to me.
Humans are social creatures, we love to share stories and experiences. Good marketing creates connection and engagement through likes, shares, and open conversations.
Content that is relatable can ignite a spark, it can motivate and inspire or feel comfortable like a good friend. People want to feel heard, appreciated and free to be themselves without judgement, it's that easy.
Let's discuss your current marketing efforts, challenges and goals so we can design a new social strategy that's impactful, informative, entertaining and rewards your audience.
Phone: +64 21 333 740
E-mail: trishfabling@gmail.com